March 04, 2020
Weston Hospicecare wanted regular donations as they provide much more value long term to the charity. We designed a campaign around ‘A Minute A Month’ – costing how much the hospice costs to run per minute and asking supporters to pledge that amount per month.
We created a clock with a heart, referencing the care from the supporter helping hospice staff give care to their patients.
Media included a 3 minute video with animated clocks, social media adverts, cardboard displays, leaflets, posters and promotional items.